About Kristina

Kristina George was born and raised in sunny San Diego and later moved to New York City for college where she was a Division 1 varsity athlete at Columbia University.

Upon graduating from college she stayed in New York City to build her career in marketing and worked across multiple industries including fashion, beauty, fragrance, food and beverages.

After 15 years on the East Coast, she moved back to the West Coast and now resides in Newport Beach, California.

In her free time she enjoys staying active through trail running, tennis lessons, and spin classes. She is also very creative which is reflective in her personal taste and passion for photography and art.

She currently works in the food and beverage industry while managing Effortless Taste and All In Great Taste, the marketing consulting arm of her business.

If you have any questions, please feel free to contact Kristina directly at Kristina@effortlesstaste.com.